OUR ETHOS
Nurturing a deep sense of belonging

With 199 rooms including 30 suites, The BoTree combines uncompromising standards with a purpose-driven ethos to establish our own form of luxury. Conscious luxury. This extends to every corner of our hotel including LAVO, our Italian restaurant and our bar where you’ll find neighbourhood regulars mingling with international hotel guests. At the centre of everything we do are our core values of Truth, Love and Compassion. These values keep us focused on minimising our impact on our planet and creating an environment in which our guests, our team and our community can connect, be inspired and flourish.

ROOTED IN OUR NEIGHBOURHOOD
Life on the Lane. Favourite haunts, quirky boutiques, London institutions, all are a short walk away. That’s just Marylebone Lane. The BoTree connects Marylebone, Mayfair and Soho. Three villages with three different personalities right on your doorstep. We bring you their secrets.

The BoTree is the first of several London hotels that embody our values. Place III Hotels will launch sister properties in coming years.

DEFINING CONSCIOUS LUXURY
By making these conscious choices, we are forging our own path. We are driven by our own morality and a deeply held belief that we should be the best we can be.

OUR CORE VALUES
Our vision revolves around our core values. Truth, Love and Compassion. These values keep us focused on minimising our impact on our planet and creating an environment in which our guests, our team and our community can connect, be inspired and flourish.

A WARM WELCOME
Treating our guests and our people like family

We are driven by a deeply held belief that we should be the best we can be. That our business decisions should be led by our own morality. That we should treat our team, our guests, our neighbours, everyone we interact with the way we would treat family. This gives The BoTree a culture that personifies a warm welcoming form of hospitality and inspires a strong sense of belonging.